Costly Reality: A Full-scale book in Mumbai costs anywhere between Rs. 15 to Rs. 70 depending over the quality/brand etc. Something that began as an Award winning Idea from an inter college contest will now end up benefiting more than 15,000 underprivileged children. Its my esitmate considering a child is given atleast 10 books and [...]
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Left over pages turn into 1.5 lakh books!
Posted by Hemal Shah on June 5, 2011
http://hemalshah.net/blogs/2011/06/left-over-pages-turn-into-1-5-lakh-books/
The Seconds Effect! Will Tata DoCoMo change market Dynamics
If you are a Mumbaikar, you will remember this. BPL (now Loop) Mumbai had launched an aggressive campaign which reduced customers bill by almost 30%. That was called One Second Billing. Tata DoCoMo is the GSM based telecommunications service of Tata Indicom in partnership with Japan’s leading mobile operator, NTT DoCoMo. They have a Pan [...]
Posted by Hemal Shah on July 17, 2009
http://hemalshah.net/blogs/2009/07/the-seconds-effect-will-tata-docomo-change-market-dynamics/







